Marketing Products With Quick Response Code (QR) | What Is a Quick Response Code And How To Read QR Code
QR Code or Quick Response code, is a kind of readable code that was originally used to keep track ofautomotive components. It is mostly limited to use in Japan and South Korea for several years, but now has gained worldwide attention. Currently, the QR code is mainly used to advertise your site / product offline.
With smartphone and the other gadget mobile that arranged modern world, KODE QR can dipindai by those easily, that make pleasant in information storage which obviously. Data that can dikodekan in KODE QRrevolve from medium e-mail address, medium text, for website address, nomor telepon, and the other information in fact PayPal.
So, why did not mould in this technology, benefit good and mencobanya for website or bisnis? People that would like to get data transition fluency, KODE QR that is perfect to that purpose, and we are going to show Anda why and how on this KODE QR.
QR Code: Why should use?
For questions like this, there is always the standard answer for that: it depends. The growth of smartphone users increased steadily, so there is clearly more potential for QR codes as a marketing tool to reach the audience it offline, and you know the key to gain advantage in any competition is a good first step, so itstarted to attract customers offline using QR code!
Apart from that, remember when Anda beriklan online Andaaudience limited in people that finish enough time in front their computer.But if Anda want break the deterrent and exceed, offline advertisement through KODE QR will be doing trick - mengkonversi audience in offline world in order to be online customer!
Beside other, pleasant KODE QR, but not pleasant if audience that ditargetkan could not buy smartphone or telepon that did not snatchcamera fitur. Which said, Anda should be doubly careful on audienceaccommodation Anda, studi economic background they genuinely goodso only consider to use KODE QR.
Also no use KODE QR as key strategy for advertisement, this caseespecially occurs if Anda only narrative for online situs web Andaadvertisement without konkret article. This case also occurred for offlineadvertisement. Learn to develop konten that is genuinely good and situsAnda marketing with practical best, then only go for KODE QR.
And, yeah, make sure bertarget Anda audience know how to use KODE QR, even in modern country, even some people that know nothing on KODE QR! Study background audience technology Anda will become important step for marketing efficacy QR kode.
How It Works And The Benefits
QR Code is most often seen and used in the business world. There is an online business or service that canbenefit enormously from the QR code. Imagine having an advertising poster curious about QR codes in a busy city street where people go to relax and shop. They can only capture the QR code then either view,interact or share with your web site / product. Cool and comfortable, is not it?
Suppose you are a freelance writer, graphic designer, web developer, social media guru, or you are looking for students to teach online. You can benefit from this by directing them to your web site where details of your service and your business are made. There are infinite ways to use QR codes, be creative with it!
To bring further insights about the practical benefits of QR code, here is a success story of South Korea.Tesco began a campaign to increase their sales and become the best market in their industry without increasing the number of their stores. What they do is to print lots of stuff in their supermarkets and post them on the subway. Includes photos, prices, and QR code for each item.
Because smartphones are widely used there, the customer scans the QR code of the item they want to buy, the items delivered right at their doorsteps. As Korea is the country’s fast-paced as other modern countries, service is very welcoming and even become an important factor for the success of Tesco. Proven success of the integration of QR code here, and now your turn to achieve with it!
It’s Really All About Convenience
Even if you do not do some business e-commerce seriously, you can also use QR codes to advertise your web site, and the key to winning here is about convenience, which is also the core of the QR code marketing. Exactly, you have to put a QR code on your Web site’s main page, so everyone can scan it instantly.
The benefit? Imagine you are browsing the Internet using a desktop or laptop and you find a site that is very nice, but you need to go and catch the train and did not have time (and long-term memory) to read a long URL, but you see a QR code. Bam! Scan and go, instant information transfer site to the phone, talking about user-friendliness!
Another reason is, remember when giving a printer-friendly web site, including the printer icon, is the standard? Yes, because there are people, non-techy people, who still print the pages of the site. So, what’s the catch? When printing, QR code can be included so that wherever it went to print, scan only they would lead directly back to the source: your homepage. It’s even free advertising for you!
Where to put a QR Code?
For every marketing tool there are certain places, or positions where you can achieve an optimal effect with the tool. For the QR code, it can be everywhere, as long attracted the attention of most people!
To be precise, there are places like coffee shops or people who frequently visit the bookstore, where you can ask the manager / owner if you can post posters with or without a fee. Also simple offline marketing tips, you can be creative and if you want, make the code as a sticker, or a business card, or you can even make T-shirts with big QR code pasted tightly on it! Just experiment and have fun!
The good thing here is the QR code itself looks very strange, and even a fresh concept in most countries.Chances are, if you put in the places suggested above, there will be people out there curious to scan and play around with your QR code, marketing is done!
For the online site, where the most prominent is as we discussed above, place it on a web page so that when people print web pages, they print the QR code directly, which will serve as the redirect code for them to reach your site.
So you understand every bit of important information about QR codes and marketing tactics, what’s next?Get the QR code to your website! Do not worry about the cost, because there are many services that can do it for you, for free! And below is a noble list of these services..